Carles Mas
Agency/Prod:
Phocus Creators
SERVICES
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Creativity
Design
Website
Strategy
Consulting
UGC
Production
CGI/VFX
Photo & Video



The idea was to break the stigma that fashion and sport cannot go hand-in-hand.
In a fast-paced, ever-changing world, versatile, comfortable and multifunctional pieces become vital in our wardrobe.


Organic content
Because e-com, editorial and digicam content was never enough.
If your feed isn't genuine, people won't buy your activewear—they'll just assume you're faking it like a s'mores brand trying to look cool.



OYSHO COMMUNITY

