PHOCUS

SEAT connected workshop education with everyday digital services in one clear automotive content system. PHOCUS led direction, client management and the original LED-stage backgrounds across the campaign.
CLIENT / SEAT
INDUSTRY / Automotive
SERVICES / Creative direction, video production & LED content
WORKSHOP / CONNECTED SERVICES



THE ORDER:
Workshop and aftersales capsules designed around useful customer guidance
SEAT Connect feature films for digital channels
LED-stage production with original backgrounds created by PHOCUS
A modular delivery system designed for multiple formats


The project combines practical workshop demonstrations with SEAT Connect stories filmed against purpose-built LED backgrounds. PHOCUS directed the project and managed the client relationship.



